Born in Tokyo, Japan, Matsuma started to work as a graphic designer for advertising, packaging, binding and logo design. Since 1999, the artist started to produce "Poster+Package+Skateboard" designs using "Character Illustration" themes and gained world renown. In 2001, he gained recognition when he was awarded the Scout Prize at Takeshi Murakami’s GEIJUTSUDOUJOU/GP at Museum of Contemporary Art Tokyo.